This curated journey seamlessly weaves together prayer, craftsmanship, and local gastronomy — revealing the living traditions of the Ninohe region.

Experience a rare encounter with the spiritual atmosphere of Tendaiji Temple, the world-renowned craftsmanship of Joboji Urushi lacquerware, the refined flavors of a beloved local sushi restaurant, and the celebrated sake of Nanbu Bijin — brewed by generations of master brewers.

Ninohe proudly embraces food diversity, with many establishments welcoming vegan guests.